20North BLOG

10 Questions to Ask When Hiring a Digital Marketing Agency

10 Questions to Ask When Hiring a Digital Marketing Agency

It’s a big decision. Any digital marketing agency you work with should treat your business like it’s their own and be passionate about what they do. You can learn a lot of skills, but it’s difficult to fake passion.If they clear those hurdles, here...

10 Important Digital Marketing Trends in 2021

10 Important Digital Marketing Trends in 2021

When it comes to digital marketing trends, many of the things on the SEO best practices list for 2021 are repeats from 2020. In chasing the new trends, you can’t discount the fundamentals. Crafting compelling content marketing pieces for organic...

10 Best Practices for Driving Organic Traffic

10 Best Practices for Driving Organic Traffic

Winning organic search is all about your SEO best practices. This means investing time in technical SEO, on-site SEO, and off-site SEO. Here’s our top 10 SEO best practices for driving organic search. Technical SEO When users visit your site, the...

6 Strategies for Cyber Monday Success

6 Strategies for Cyber Monday Success

Cyber Monday continues to set records each year for online sales. Retailers this year are gearing up for one of the biggest holiday seasons ever. Expectations are that fewer shoppers will turn out for Black Friday sales at physical locations due to...

6 Tips for Successful Holiday PPC Campaigns

6 Tips for Successful Holiday PPC Campaigns

Keywords are the heart of Pay Per Click campaigns. If you get the keywords wrong, you’re missing an opportunity. The right keywords can drive an amazing amount of traffic your way and result in better holiday sales. 1. Do Your Holiday Keyword...

DOJ and Google Face Off Over Antitrust Concerns

DOJ and Google Face Off Over Antitrust Concerns

The Department of Justice (DOJ) and 11 states have recently sued Google, alleging violations of antitrust law for stifling competition to maintain its dominance in search and search advertising. The suit claims the search engine giant took action...